September 16, 2015

BtoB and BtoC

UpShift specializes in building smart, innovative BtoB brands and marketing collateral for business service and SAS companies who seek to project a professional image. Our innovation and insight have served BtoB businesses in real estate, financial services, insurance, brokerage, equities and consulting.

Our ideal client in the BtoB sector is one who places high value on fresh approaches, strategic thinking and refined execution whether it is logo design, sales collateral, print communications or web site design. We deliver success in the B-to-B graphic design arena from our Chicago and Santa Barbara graphic design agency. For over two decades, we’ve produced a wide variety of marketing collateral for BtoB businesses, including sales kits, trade show booths, direct marketing, web sites, Powerpoint presentations, one sheets, leave behinds and branded documents. Businesses trust us to produce smart, innovative communications that are on-target and also help to elevate their company above others in the segment. It’s time to market to people. Behind every business (“B”) is a consumer (“C”) who expects to receive a total customer experience: a brand they trust, service that’s personable, and reliable products and services that truly meet their needs. As technology and social media have advanced and consumers have risen to the top of the marketing pyramid, consumers must now evolve their mindsets from BtoB to BtoP—that’s Business-to-People marketing. At UpShift, our high-end thinking and refined aesthetic are perfect for Business Services companies, large and small. If you have a BtoB company in Santa Barbara or Chicago, turn to the ones with a proven portfolio of award-winning graphic design in logo design, print marketing collateral and web site design.