Sierra Meadows Ranch

Authentic & creative brand with a feature-rich website for a Mammoth California resort

Objective

Sierra Meadows Ranch offers unique cabin lodging, summertime horse boarding, and special event space in Mammoth Lakes, California.

Solution

UpShift refreshed the brand to communicate the multitude of experiences available in Mammoth, targeting travelers nearby in LA and San Francisco, while still retaining the authenticity of its horse ranch roots.

Results

• Bookings increased 40% after the launch of the new brand.
• Cabins commanded high rent rates.
• Multi-cabin group event booking increased substantially.
• Rentals nearly sold out year-round, eliminating their previous "dead months".