AutoCamp

National Portfolio

Objective

AutoCamp by Prospect Hotels is a unique boutique hotel, featuring customized Airstream accommodations, stylishly appointed with luxury details. With a location in Santa Barbara and another location opening in Sonoma’s Russian River in summer 2016—AutoCamp was ready for a fresh look and a new website. Prospect Hotels brought UpShift on board to refresh their branding and logo, and create a custom state-of-the-art website to project a modern image of relaxed luxury.